Authors Name | Dr. Shaila Bootwala |
ISBN 13 | 9789389686654 |
Publisher | Nirali Prakashan |
Edition | Third |
Pages | 168 |
Language | English |
Publishing Year | Feb-2023 |
Email on info@pragationline.com if e-book is not found.
1. Concepts and Functions of Marketing
2. Marketing Environment and Marketing Segmentation
3. Constituents Marketing Mix
4. Classification and Types of Markets
* Appendix (Objective Questions)
* Model Question Paper
Weight | 235 g |
---|---|
Dimensions | 25 × 18 × 1.5 cm |
Language | English |
Publisher | |
Semester - Year | Semester 2 (First Year – FY) |
University |
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