RECENT ADVANCES IN MARKETING (Mcom Part 2 Semester 4)

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Authors Name Dr. Shaila Bootwala , Dr. Uzma Irfan Shaikh
Edition First
Publishing Year Jan-21
Pages 54
ISBN 9789390596034
Language English
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Description

1. Marketing Strategy
2. Sustainable Marketing and Value through Customer Service
3. Recent trends, Changes and Challenges of Digital Marketing
4. Delivering Service through Intermediaries and Modern E-channels

Additional information
Weight 80 g
Dimensions 24 × 18 × 0.5 cm
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