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| Authors Name | Dr. Kirti Dang Longani , Dr. Madhuri Shete |
| ISBN 13 | 9789354511103 |
| Publisher | Nirali Prakashan |
| Edition | First |
| Buy E-Book (PDF) [Click on Logo >>] | |
| Pages | 158 |
| Language | English |
| Publishing Year | Mar-21 |
RETAIL MARKETING (MBA Semester 4)
₹160.00
Description
1. Introduction to Retailling
2. Retail Marketing Strategies
3. Retail Administration and Planning
4. Retail Marketing Communication and Pricing
5. Customer Relationship Management and Recent Trend in Retailing
Additional information
| Weight | 225 g |
|---|---|
| Dimensions | 25 × 19 × 2 cm |
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